Business Headshots FAQ: WHO NEEDS THEM & WHAT TO LOOK FOR
Advice, Cost, Examples & Styles for Business headshots
What Are Business Headshots?
Business headshots often serve as your first impression. These are studio headshots built for company bios, LinkedIn, pitch decks, press requests, and conference programs where a small image has to convey trust. The goal is simple: present your role quickly and feel credible up close. Use head‑and‑shoulders framing with steady eye contact and controlled background distance so the backdrop falls soft while your features stay crisp. Composition leads, then light supports it. I think neutral color grading with natural warmth works well after light‑touch retouching, because your face should still look like you on screens and in print.
Different roles need different cues. A founder might prefer a slightly darker backdrop with directional light for presence, while an analyst or PM may lean toward natural light on light gray background for a modern, open look; both are valid in a studio. Camera height near eye level keeps perspective natural, and small posture changes; chin forward, shoulders angled, help you look confident without stiffness. This portrait shows up on badges, profiles, and decks, so it has to communicate at a glance and still hold attention at full size. Small changes matter. A strong business headshot travels well across platforms.
Session flow affects results. Clear prep, a dialed studio setup, guided shooting, and quick selection reduce fatigue and let us try a second expression or wardrobe option without rushing. That flexibility often finds the image that feels most like you and supports how you present yourself at work.
Who Needs Business Headshots?
People across roles benefit. Individual contributors need a professional headshot for company directories, messaging tools, and external profiles; managers and directors use updated headshots for speaking bios, investor updates, and media quotes. Executive teams refresh headshots on a schedule so leadership pages and press kits stay current, and teams often align their look when the site gets a redesign. If you publish, your face anchors thought leadership before anyone reads a line.
Use cases stack up fast. Your headshot appears on internal chat, org charts, and onboarding portals; it also shows on LinkedIn, pitch decks, and press pages. Because many placements shrink the frame, clarity and expression must hold at small sizes, which is why I consider placement first, then framing, then background, then camera height, and finally distance and light so the look matches how you actually use the image. The order avoids guesswork. This keeps a business headshot consistent across tools.
Signals vary by industry. Finance may prefer a deeper backdrop and more directional light for authority, while product roles often choose lighter paper and even light for approachability; healthcare leaders often ask for a brighter studio look that still feels real. Ask a simple question. Would this headshot earn trust if you saw it cold?
What Should I Look For In A Business Headshot Photographer?
What separates strong work from average? Direction and coaching matter, because you should never be guessing where to look, how to breathe, or what to do with shoulders and hands. Lighting quality should be built for you, not a single setup used on everyone; shaped light that fits your face, hair, and wardrobe looks natural in studio. Retouching must keep skin real while removing temporary distractions, since heavy work looks fake fast on websites and profile cards.
Portfolio quality tells you all you need to know. View multiple galleries and look for range across expressions, backdrops, and light quality so you know the photographer can solve for different roles and faces, not just one recipe. Scheduling and turnaround need to fit your deadline, and a written reshoot policy lowers risk if the first pass misses. I prefer clear process notes so you know what happens before, during, and after the session without surprises.
Proof helps decisions. Ask for before‑and‑after examples that show flyaway control, tone balancing, and light‑touch cleanup that still looks like a real person. Confirm that they vary camera height, framing, and micro‑expressions so you leave with options for different uses.
Some questions to ask:
How will you direct me so my expression stays natural and confident?
Do you custom‑build lighting and backdrops per person, or use one preset?
What is your approach to retouching for modern business headshots?
What are typical timelines, and how do you handle reshoots if needed?
What Should Business Headshots Look Like?
Lighting and composition shape perception and backdrops match your brand. Neutral paper in light gray gives a clean, modern look; a slightly darker gray or charcoal adds gravity for leadership roles; textured canvas can deliver a classic studio feel that still looks current. Keep the set simple so attention stays on your face. Light can be even for an open vibe or more directional for sculpted depth; a one‑light key with a fill card delivers clarity, while a two‑light setup adds separation on deeper backdrops. These choices should support your role.
I work with you to choose a look that fits your style and brand, so the headshots feel personal and unique. I don’t use preset lighting; I build the lighting and backdrop for you and your needs. Creative, distinctive headshots help you stand out and be remembered without hype, especially in org pages and conference programs where many faces sit side by side. Camera height stays near eye level to keep perspective natural, and I control background distance so it falls soft while features stay crisp.
Simple sets scale well. A studio headshot that holds up in thumbnails, team pages, investor decks, and press kits keeps your brand consistent across touchpoints and saves time.
WHAT SHOULD I WEAR FOR MY HEADSHOTS?
Choose outfits that work together. Pick fitted jackets, clean knits, or a crisp shirt with texture; avoid loud patterns that can moiré at small sizes. Select a palette that complements your backdrop—cool blues and charcoals on lighter paper, or lighter tones against a deeper background for contrast. If you wear jewelry or glasses, keep shapes simple so they add interest without stealing attention. Keep accessories aligned with your role and company culture.
Hair and grooming should look like your real life, refined. Soft layers and tidy lines play nicely with studio light, and a bit of texture photographs well. Aim for pieces that sit clean around the collar so head‑and‑shoulders framing feels neat seated or standing. Make choices that match your industry and brand voice without feeling like a costume. Bring one alternate top. If bold color is you, bring it with confidence.
Check movement before you shoot. Raise your arms, turn your shoulders, and see how fabric sits so lapels and necklines stay tidy within the frame. Glare on glasses can be handled with a small lens tilt and smart light placement, so wear the pair you use daily. Your wardrobe should back up your message, not compete with it; pick pieces that feel like your best day at work.
How Much Do Business Headshots Cost?
Quality explains price. Differences reflect the direction you receive, the custom lighting design, and the care taken in retouching; they also reflect how many looks or expressions you plan to capture. Studio setup options; from simple one‑light arrangements to more complex designs, change the craft involved. Turnaround and a clear reshoot policy add value because they reduce risk when a deadline is near. Ask for plain language.
Lower prices often rely on fixed lighting and heavy retouching that look fake on team pages and profile cards, while stronger work comes from custom setups and light‑touch finishing. A great headshot can serve for years across websites, decks, and press, so small price gaps amortize over a long lifespan. Think in outcomes. If trust and clarity matter, invest where it moves the needle.
Scope matters, too. If you need multiple looks for internal tools, public profiles, and speaking bios, plan enough time for coaching and light changes so each image feels intentional and distinct rather than rushed. Ask how revisions are handled after the first pass, and make sure timelines match your launch dates. This is an area you want to invest; higher‑quality photographers are worth the price difference.
Why S72 For Business Headshots?
Here’s why S72 fits. I collaborate with you to set a look that fits your style and brand, so results feel personal and unique. I don’t use preset lighting; every session is custom‑built for you, which is why my images don’t all look alike. Authentic expression beats AI headshots that feel flat or fake, and that difference shows on team pages, decks, and press.
I stand behind the work with a 100% money‑back guarantee. If you want headshots that perform across directories, investor materials, and public profiles, I’ll plan the right studio design and direct you through each step so you can focus on your work. Use the form below to ask a question or start your booking today.