san francisco Professional Headshots That EaRN TRUST FAST
First Impressions Are Happening Now
Make Yours Count With Authentic Headshot Photography
Attract more clients, customers, & job offers
Be taken seriously at first glance
Look like you, not everyone else with a custom headshot
Full on-camera direction: pose, expression, posture
Your Headshots Should look This Good
Personally Guided. Creatively Directed. Completely Custom
From the most reviewed headshot photographer in the San Francisco Bay Area (Over 750+)
"Once I saw the work of S72, my choice was obvious. In a medium that can be difficult distinguishing portfolios, Jeff’s work was clearly superior." - Jason T.
The Wrong Headshot is Costing You Opportunities
Get a Real Headshot That is Honest, Distinctive, and Creative
From a headshot photographer who builds every session around you
Custom For Your Brand
Not a preset. Not a template. Your look, your brand, your choice for custom professional headshots.
Crafted, Not Artificial
Clean light. Subtle retouching. Nothing fake. Headshot photography made for first impressions.
don’t love it, don’t pay
Booking is risk-free with my 100% money-back guarantee on individual sessions.
Personal. Effortless. Made For You
A RELAXED SESSION WITH CREATIVE DIRECTION, BUILT AROUND YOU.
How The Session Works
A fully guided headshot session, so you never wonder what to do.
Coaching throughout: pose, expression, and posture
Real-time review so we adjust as we go
Pre-session consult to align on your goal and look
What You Get
A distinctive headshot that doesn’t look like everyone else’s.
Custom lighting and creative direction for your look
Subtle retouching, nothing artificial
A refined headshot for LinkedIn, your website, and your bio
Where It Happens
S72’s headshot studio is located in the SoMa neighborhood of San Francisco at 1097 Howard St. #208
Location shoots for company and team headshots available, contact for details.
2. Schedule Your Session
1. Book Your Session
4. Don’t Love, Don’t Pay
3. Guided Session
More COMBINED 5-Star Reviews Than Any Headshot photographer in the San Francisco bay Area (750+ & Counting)
TRUSTED BY PROFESSIONALS AND COMPANIES ACROSS EVERY INDUSTRY
"I'm Alex! My work centers around creating meaningful workplace experiences and providing thoughtful support. I wanted a professional headshot that really stood out from the ordinary ones I'd see on a day to day basis across LinkedIn. Jeff's style of editing, lighting, and color was a breath of fresh air" ⭐️ ⭐️ ⭐️ ⭐️ ⭐️
"My name is Julian, founder of Oclef. I was looking for a professional & bold look to communicate warmth in an executive position. I meet with many customers, employees, & others each month. A headshot is valuable in all forms of communication." ⭐️ ⭐️ ⭐️ ⭐️ ⭐️
"My name is Melissa, and I am the Founder of M. Luna Consulting. I am M. Luna Consulting, I am who my clients work with so that's why a more intimate headshot is what I was looking for. I love my headshot and I feel like it gives potential clients a glimpse of who I am before deciding to work with me." ⭐️⭐️⭐️⭐️⭐️
Invest in yourself. Make a Lasting Impression
A GREAT HEADSHOT HELPS YOU GET NOTICED, TRUSTED, & REMEMBERED
JOB Seekers
Recruiters decide fast. Your photo is part of the screening process. A strong headshot helps you look ready for the role before they read a word.
EXECUTIVES
Your online presence should match the reputation you've built. An outdated or generic photo sends the wrong signal. The right headshot reflects your authority and judgment instantly.
BUSINESS OWNERS
Clients and customers choose the person they trust. Your photo is often where that trust starts. A credible headshot tells potential clients you take your business as seriously as they take theirs.
Your San francisco headshot photographer
Why professionals CHOOSE S72 For Bay Area Headshots
If you're nervous about being photographed, you're not alone. You'll be guided the whole way.
A headshot built around your style and goals so you don't look like everyone else.
Clean light, custom retouching, and a natural finish. Nothing artificial.
More 5-star reviews than any headshot photographer in the Bay Area (750+)
Simple process, real-time review, and clear next steps.
Get Session Details And Pricing Sent To You:
FAQ
What makes S72 different from other headshot photographers?
Every session is custom. I don't use templates, presets, or standard setups. I work with you to create a professional headshot that reflects your personality and brand. You get full on-camera direction, real-time image review, and hand-retouched results. No assembly line. No cookie-cutter photos.
How Much Do Professional Headshots Cost In San Francisco?
Professional headshots in San Francisco typically range from $250 to $800+ for an individual session. Pricing varies based on what's included: direction, retouching, number of final images, and the photographer's skill. Lower-priced sessions often mean generic lighting, no guidance, and minimal retouching. You usually get what you pay for. A quality headshot is an investment you'll use for years across LinkedIn, your website, proposals, and more. Session pricing and details are available on my booking page.
Are AI Headshots Good Enough For Professional Use?
AI headshots are cheap and fast. But they come with real tradeoffs. AI-generated images don't look like you. Skin gets over-smoothed, proportions shift, and backgrounds look artificial. People notice. Research shows most recruiters are put off when they learn a headshot is AI-generated. A professional headshot from a real photographer captures who you actually are. It looks like you because it is you.
How many photos do I get to choose from?
There's no limit. I take as many as the session allows, usually 100-200+. You'll see results in real time and select from a wide variety of images.
Do you offer retouching?
Yes. Subtle, natural retouching is included so you look your best without looking fake. Every image is hand-retouched and color graded. No filters. No shortcuts.
What should I wear to my headshot session?
Wear what fits your brand and feels like you. Solid colors photograph best. Navy, charcoal, burgundy, and jewel tones are strong choices. Avoid busy patterns, large logos, and bright white. V-necks and structured necklines frame the face well. Bring 3 to 5 outfit options so we have choices during the session. I'll help you plan your look ahead of time.
What if I don’t like my headshot?
If you’re not happy with your headshot, you don’t pay. Every session comes with a 100% money-back guarantee.
Where is your Headshot studio located?
The studio is in SoMa, San Francisco: 1097 Howard St. #208. Location shoots are also available; just reach out for details.
How do I book a session?
Click “Book Now” on the site or use this link to schedule directly.
san francisco Studio Location
1097 Howard St. #208
San Francisco, CA 94103
(415) 754-9511